Why a new UK company as well as a UK branch of the existing company?

Under UK insurance regulation there is a maximum amount of business that can be written by a UK branch of an EEA company. Therefore the AND-E group is setting up a new insurance company in the UK.

The UK branch of the existing company will continue to provide cover and services to its existing UK policyholders until the expiry of their policy or administration of any claims, whichever is the later.
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